The Illinois Small Business Development Center at Rend Lake College is again partnering with the University of Illinois Extension and the Jefferson County Chamber of Commerce to host the upcoming workshop, Consumer Age Matters – Messaging to the Generations.
The workshop will be from 6 to 8 p.m. Tuesday at the RLC MarketPlace, Room 354A, in Mount Vernon. The free workshop has limited seating; light refreshments will be served.
During the workshop, instructor Pam Schallhorn, a Community and Economic Development Educator for UIE, will focus on identifying the differences in media selection, message content and message structure when communicating with different generations.
For more information, contact Nicholas LeMay at the Illinois SBDC at RLC at 618-242-5813 or firstname.lastname@example.org.
— The Southern