“Shop local” has rung through the town of Ava. The town has been thriving on their independently owned restaurants and businesses. The Brick Wall Boutique is one of the town’s newest additions and has flourished in its Main Street home. They offer popular clothing brands with a vintage, country chic interior design.
“Nothing is perfect in here and I wanted it that way,” said Amy Boland, owner of the boutique. Amy and many others want only to give back to Ava, the town that has given them a place to raise their families and call home.
Amy is one of three funeral directors at Wilson’s Funeral Home, along with her father and brother. She established the boutique solely for the sake of the town and its business. Amy watched as her friend, Kasey Dorner, created a rustic shop called The Turquoise Door, on Main Street. She felt it necessary to give back to the community in her own way. In an attempt to bring back Main Street herself, she opened this trendy boutique on April 25 of the last year. She and her family took an old brick building and refurbished it, using tin and wood from her family’s barn. She believes this influences the feeling of rebuilding the tight-knit community.
The Brick Wall Boutique sells name brand clothing including Ruby’s Rubbish, Simply Southern, and most recently, Silver Jeans. The town has started talking about these amazing stores coming back to Main Street and every detail counts. The dressing rooms in The Brick Wall are a subject of interest. Clothing hooks are painted with the words “yes,” “no,” and “maybe.” This simple addition has people enthralled with Amy’s classy boutique. Many people have complimented the great prices on name brands and the shop’s overall atmosphere.
Thanks to people like Amy Boland, small communities are finding life again and our rural district grows on with the rest of Southern Illinois. The Brick Wall Boutique can be found on Facebook and Instagram, or visit the boutique yourself and shop local.